1.0 Introduction The purpose of the report is to examine the basics of logistics and its application in business by first talking about how the effective operation of logistics system provide savings for a company in order for the organization to be cost-effective and time-efficient. How these savings from effective logistics system can be translated into improvements in customer service will be discussed next. In addition, matters concerned with what information technologies have improved data flow and analysis in logistics management will be talk over. At last, how do distribution channels further enhance company ability to gain competitive advantages is to be discussed. The choice of logistics is one of the focal points for organizations when doing business. No matter what product a firm manufactures, one of the most important parts of that process of serving customers and manufacturing products has to be logistics that is it has been playing a very important role in the process of industrialization (E-Ma Logistics System, 2006). Therefore, raising efficiency and reducing cost in...... Word Count: 2132 Page Count: 8.5 (250 words a page / double spaced)